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hello Vipers for today's what's the flow

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we're going to talk about email

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verification

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so email verification is an important

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step in reducing bounces from your email

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campaigns if you are uploading a list

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particularly like a list that is either

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a bit unknown like or if it's a list

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that you that you know is old and you

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are looking to fire things back up with

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it

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so the concern here is that emails in

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your list are no longer good

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and therefore when you send your

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campaign to it you will incur a bunch of

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bounces which will damage your domain's

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reputation and make it more likely that

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your emails will go to spam

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and a verification like it such like

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what is built in five Cloud will check

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the emails for you ahead of time before

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you actually send

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this will be like none of your contacts

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will know that this is happening really

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it's just that our system will be

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talking with your recipient email

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servers and effectively asking hey if we

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send an email to this contact would you

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deliver it

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now this is just for

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users who are at the Enterprise tier

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and uh if you do that then you you are

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enterprised here then you have 10 000

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email verifications per month that are

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included

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um now you are able to verify emails

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with third-party services it's actually

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quite affordable uh so if you are a pro

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user or a plus user feel free to do this

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to either upgrade to Enterprise or you

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can go directly to third-party platforms

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such as bouncer which is the provider

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that we integrate with in our system so

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it's quite easy to verify your emails

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and we here we are at our contact lists

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you verify your contacts buy contact

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list

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and once your contacts are in here you

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can hover over it's off towards the

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right

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you hit more

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you'll see verify emails is at this

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point if you're unsure if your

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Enterprise or Pro you'll find out it'll

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tell you if this is not included in your

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subscription

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and of course if your questions just

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reach out to us

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you'll see right here a calendar of

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how many uh how many contacts have

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already been verified this month

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and you have a choice here between

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the regular verification which is how

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this is uh the default here where just

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undeliverable is checked

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or you can also check here to filter out

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risky contacts as well

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now risky contacts are going to be

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contacts that the system can't really

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completely verify one way or another the

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most common being except all

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and basically accept all emails will

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just it'll just say that yes we'll

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accept anything but

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um if you send there and this system

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that has the accept all emails

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doesn't actually have that recipient

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there then it'll count as a bounce so

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really the decision here is are you okay

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with sending to those unknown emails

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those except those

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and being okay with the fact that you're

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going to get some bounces in there

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um versus removing those success dollars

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which will incur some Friendly Fire you

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could say in other words contacts that

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would be good will be taken out and

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you'll be doing that for the sake of

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reducing bounces at all costs

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if in doubt I would recommend just

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leaving it as is hitting verify and uh

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and then you will once you hit verify

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it'll take a you know a little while

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maybe five to ten minutes and then

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eventually get a notification in-app

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saying that your list has been verified

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and you will see a shield icon next to

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your list and you'll see a shield icon

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next to any of the contacts that have

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been verified

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one important thing to keep in mind here

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is that

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email verification is not infallible you

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will still probably get some bounces

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especially if it's a lower quality list

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especially if it's a a list that you

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know is two three five ten years old

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a lot of those emails are going to

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change and another thing to keep in mind

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here too is that business emails are

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generally going to age out faster than

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uh than personal emails will as well

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um so hopefully this all helps let us

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know if you have any questions thank you