Learn how to send video emails in VipeCloud's HTML and rich text editor email template builders. Your videos can be recorded using VipeCloud, uploaded as files or shared as YouTube/Vimeo links.
Transcript
Transcript
0:01
hello everybody thank you so much for
0:04
joining us here today uh today we're
0:06
going to be talking about how you can
0:08
use B Cloud to send video
0:11
emails uh so before we jump into that of
0:14
course as always if you have any
0:17
questions whether it's while this is
0:19
broadcasting live or if it's after the
0:21
fact feel free to send in your questions
0:24
in the chat or in the comments and we'll
0:25
be eager to answer them uh so first of
0:29
all what are video emails well they are
0:32
videos that are sent to people via email
0:34
that link to a landing page and the
0:37
reason they have to link to somewhere
0:38
else is because technically speaking
0:41
emails can't actually truly embed videos
0:45
in them uh and so we have a few choices
0:48
for how you can approach doing this in
0:51
VIP Cloud um these can be videos that
0:54
are recorded using your webcam they can
0:57
be videos that are we have a file that
1:00
you upload into the system and they can
1:03
also be videos that link to say like a
1:06
YouTube or Vio so let's get the screen
1:11
share going here and walk through
1:15
this um so first of all let's talk about
1:19
recording a video using your
1:22
webcam so you are going to be able to
1:25
most people get will will start this
1:28
process by clicking on this Plus button
1:30
right here and then you have a couple of
1:32
choices you've got video email or record
1:36
a video and there's only a minor
1:38
difference video email when you click on
1:41
that it will let you record the video
1:43
and then just send it to somebody right
1:46
away whereas record video is basically
1:49
just that you record the video and then
1:51
it's stored in your content and then you
1:53
can use it a little bit
1:56
later so for right now we're going to
1:58
click on this right here be email now if
2:01
it's your first time uh doing this your
2:05
browser will probably prompt you in the
2:07
upper left corner just a little bit
2:09
above where my mouse is showing there
2:12
and it will ask for permission to you
2:15
know have vcloud access your uh camera
2:18
and your audio that is uh you know
2:21
totally expected make sure you hit okay
2:24
on that and then uh and then this window
2:26
right here will pop up where all you
2:28
have to do is hit that record button
2:32
it'll instantly start
2:34
recording and whenever you are done and
2:37
you're happy with your take you can hit
2:40
that uh that stop
2:43
button and you can just let
2:46
this stay as it is just hit the upload
2:49
button it'll upload the
2:54
video and it'll give you an opportunity
2:56
to change the title if you want
3:00
also by the way you see this right here
3:01
where it says that the this is completed
3:03
encoding this is actually a really
3:05
important thing I need to mention right
3:06
away because encoding basically just
3:08
means uh that the video has processed
3:11
and now it's usable so if you have a
3:12
longer video it'll take longer for that
3:15
processing to take place uh and then and
3:17
become
3:19
usable uh and so you need to make sure
3:21
that your video has
3:25
encoded you say like an example video
3:28
we'll discuss the gift thumbnails a
3:30
little bit later and then here we can
3:33
say send a contact that's going to be
3:35
like we're ready just to send this over
3:37
to somebody right away send a list will
3:40
be if you want to send it as a mouse
3:42
email and Content Library as well that's
3:45
if you want to just go to your existing
3:47
library of all of your videos in this
3:49
case we're going to say send a contact
3:51
because we want to maybe this is like a
3:53
sales interaction and what we want to do
3:55
is send this over to somebody as a
3:58
personal message for Somebody by the way
4:00
video email is awesome for this to
4:03
really be able to make an impact with
4:04
somebody where they know this is a a
4:06
video that you have recorded just for
4:09
them and then from here it's just the
4:12
usual process of s who you want to send
4:14
it to what the subject is and we can see
4:17
right here that this has automatically
4:20
inserted this video into the email and
4:23
we can send it when we are ready and
4:25
what will happen is when they click on
4:27
this they will be taken to a landing
4:30
page where your video will be displayed
4:32
to them and I think it's also important
4:35
to mention here too that this that we
4:37
host videos that are recorded in this
4:40
way that I just showed you so what that
4:41
means is that you don't have to go
4:43
through the laborious process of
4:45
uploading things to YouTube and then of
4:48
course when they go to YouTube well they
4:50
might just get distracted over there
4:51
like happens to the best of us and uh in
4:55
this case we really want them to focus
4:56
on your message not on stuff that their
4:58
favorite creators we're also creating so
5:01
this keeps them
5:04
focused all right now let's talk about
5:07
uploading videos it's very very similar
5:10
but I just want to show you what that
5:11
looks like so we hit on this plus button
5:14
right here you'll see this option right
5:17
here file upload a file
5:19
slide you can click on that and then
5:22
this will uh you probably can't see it
5:24
right now but my computer is uh letting
5:27
me browse for a video and I'm going to
5:30
choose a video right
5:33
here and you're always going to have the
5:37
sharable option pop up right here we're
5:40
going to hit
5:43
upload and very similar here we can
5:46
rename this if we want to I'm going to
5:48
jump right over to content management
5:50
because also I want to show you
5:52
again how you can kind of tell if a
5:54
video is encoded yet or not so we can
5:56
see right here we got this video that I
5:58
that I just uploaded before for and it
6:01
has encoded we can see the thumbnail
6:03
that is the giveaway that this it has
6:05
encoded and it's ready to send to people
6:07
this is not but we can see right here
6:10
that it had while I was talking it has
6:12
encoded because got that little uh
6:14
notification there and when I refresh
6:17
this page you'll see that there's going
6:18
to be a
6:20
thumbnail I
6:22
refreshed and there's the thumbnail we
6:24
are ready to rock and roll with this
6:28
video um also want to talk about
6:31
how if you like our mobile app is great
6:35
for also doing this but using your
6:37
phone's camera so you can upload videos
6:40
from your phone and you can also use
6:42
your phone's camera to record videos uh
6:46
in the viip Cloud app and have them go
6:49
directly into your viip Cloud's
6:52
content the only caveat there that I
6:55
want you to keep in mind is
6:58
that there's a lot of stuff that can go
7:01
wrong uh technically speaking while a
7:05
video is being uploaded while some like
7:06
long video is is going through your data
7:10
signal and into VI cloud and there's any
7:13
kind of interruption things uh might not
7:16
work so if it's a longer video like I'd
7:18
say even like longer than 30 seconds or
7:20
so my recommendation would be to use
7:24
cloud storage like Google drive or
7:26
something like that to or Dropbox to
7:30
get that video loaded into your VIP
7:32
cloud account and then you just follow
7:34
that process that I just showed you here
7:36
of uploading it from here that is a
7:39
great way to just uh reduce the
7:42
variables that could go go wrong along
7:44
the way so try it first using unless you
7:48
know it's a really long video like five
7:49
minutes or something uh you could try it
7:52
first see if it uh if it works and uh
7:55
and then if it doesn't just just use a
7:56
Dropbox or Google drive or something
7:58
like that to get it onto your laptop and
8:01
then upload it using this right
8:03
here all right so we've talked about
8:06
Rich Text uh videos uh or Rich the Rich
8:09
Text Editor at least when it's being
8:11
sent to an individual contact let's just
8:13
go
8:14
into our email
8:17
templates and I'm just going to show you
8:20
really quickly in the Rich Text Editor
8:22
how you can go about adding a a video to
8:27
your
8:28
email we're go over
8:30
here and it's as easy as using that
8:34
insert video button right there now if
8:37
you're doing what I'm doing here and
8:39
it's a fresh template I'm going to be
8:40
inserting it a little hack that I like
8:42
to show you is that if you add a space
8:45
to where the cursor is it's more likely
8:48
to land exactly where you want it to go
8:51
um and so just throw a space in there
8:53
hit insert
8:54
video and let's just throw this one in
8:57
there there we go we've got our email
9:01
right there or our video right there and
9:05
it is ready to be saved and
9:08
sent now let's go to the HTML
9:13
Builder go
9:16
here HTML
9:19
Builder and we have a couple of options
9:25
here so let's just throw a sample
9:28
template in here really
9:34
quickly all right so we can see our
9:36
video block right here let's uh throw
9:39
this right
9:41
there click in
9:43
it and we have two options choose video
9:46
or link to
9:48
video and we're going to choose a video
9:52
first and there we go as we can see we
9:55
have our library of videos
10:00
choose that right there and here we go
10:02
we are all set uh now if we wanted it to
10:07
be a YouTube video Let's just throw one
10:11
right on top just
10:13
uh there we
10:16
go can grab our blocks
10:19
video and let's just grab a YouTube link
10:22
really
10:25
quickly and we're going to throw it in
10:27
there and it's processing and it will
10:31
have that thumbnail automatically
10:34
grabbed from
10:38
YouTube now one thing you want to keep
10:40
in mind here as well is if this template
10:45
does not have a landing page associated
10:47
with it what'll happen is when they
10:49
click on the video they'll just see the
10:52
the
10:53
page just it'll be just the video itself
10:55
it won't be in the context of the rest
10:58
of the template
11:00
so if you just if you you just have to
11:02
think about what experience you want
11:04
them to have if you want them to click
11:07
on this and you know actually I'm gonna
11:10
I'm gonna pause this recording really
11:12
quickly and just demonstrate for you
11:14
because I think it'll be best for you to
11:17
see all right what I wanted to show you
11:19
here is if you don't have the landing
11:23
page enabled for this HTML Builder and
11:27
you send this template to somebody
11:30
and they click on one of these videos
11:33
well especially if they click on a VI
11:34
Cloud video they are going to be taken
11:37
to that video landing page like this
11:40
where it's just showing the the video
11:43
itself or if it's the YouTube video it's
11:45
going to take them to
11:47
YouTube but if you have the landing page
11:50
enabled it will take them to the landing
11:53
page itself where they can see the video
11:56
in the context of the rest of that
11:58
template temp or if it's the YouTube
12:01
video they can watch the Youtube video
12:03
in the context of that that template
12:06
itself so that's just a choice that you
12:08
have to make for what's going to make
12:09
the most sense for your use case I think
12:13
the uh in this people often will choose
12:16
the landing page
12:18
option all right lastly I just want to
12:21
show you really quickly what gift what
12:24
gift thumbnails look like and how you
12:25
can use them and actually let's just
12:28
really quickly just just show you here
12:31
the result this is a gift thumbnail
12:33
right here where it will autoplay a
12:36
little bit it's great way to catch
12:38
people's eyes it's because there's a
12:40
moving image in there um and you can be
12:43
like waving at them stuff like that to
12:46
get their
12:48
attention and as you might have seen
12:50
you're able
12:51
to choose if you want it to be a gift
12:54
thumbnail as you're uploading a video
12:56
it's little check
12:57
box but your also able
13:01
to update a video to be a gift
13:04
thumbnail as you are uh or after the
13:07
after you've uploaded it so you're going
13:09
to find that here under click on this
13:11
button right here change
13:14
thumb you can see right here create gift
13:17
thumbnail and you're able to choose
13:19
where in time this will start and so
13:24
what that means is like it's going to
13:26
choose where in that in the video itself
13:28
is it going to start typically you don't
13:30
really want it to be like at zero
13:32
seconds so let's just put it at like two
13:34
seconds in
13:37
update and there we go as you can see
13:40
now this has a gift thumbnail and you
13:44
can
13:47
also add your own thumbnail image as
13:51
well if that's something that you
13:55
want all right well I think that's about
13:58
it for this video I hope you find this
14:02
to be helpful I think video emails are a
14:05
really great way to communicate with
14:07
your audience whether it's in a
14:09
marketing context if it's in a sales
14:11
context in an account management context
14:14
uh there are tons of Realms where it's
14:18
helpful to be able to communicate with
14:19
people in a spoken word where they can
14:21
actually watch your face and build that
14:24
human connection with you so uh a lot of
14:27
great ways you can use this and I hope
14:30
that it helps you in your business
14:31
building Journey thank you so much