A landing page is a web page you share by link. VipeCloud builds landing pages from email templates and sign up forms, and you can also embed a sign up form on your own website.
How to Create a Landing Page From a New Email Template
Click the Communication tab in the left navigation.
Click Email dropdown in the sidebar.
Click Templates.
Click Create.
Enter a Template Title (For Your Internal Reference) and a Subject.
Check Enable template landing page.
Under Builder Type, click Drag & Drop HTML Builder.
The Rich Text Builder also supports landing pages, but the page shows as plain text. Use the Drag & Drop HTML Builder for a designed page.
How to Turn a Landing Page On or Off for an Existing Template
A template with its landing page turned on shows a Landing page link above the builder.
Click Email in the sidebar.
Click Templates.
Open the template.
Click Edit Template Details.
Check Enable template landing page to turn it on, or uncheck it to turn it off.
Click Save Template Details.
While you design, the Save & Preview Landing Page button saves your work and opens the landing page in a new browser tab.
How to Share or Customize a Template Landing Page Link
You can share the link anywhere a link works, such as social media, texts, messaging apps, your website, or another email.
How to Copy a Template Landing Page Link
Click the Communication tab in the left navigation.
Click Email dropdown in the sidebar.
Click Templates.
Click the More (...) button on the template.
Click Copy Short Link.
The same menu has View Landing Page, which opens the page in a new tab.
How to Customize a Template Landing Page Link
You can change the part of the link after the last slash, for example to match your brand.
Click the Communication tab in the left navigation.
Click Email dropdown in the sidebar.
Click Templates.
Open the template.
Click Customize next to the Landing page link.
Enter the new ending for the link.
Click Customize Short Link.
To set the icon people see when they save the page to a phone's home screen, see How To Add a Custom Icon to a Mobile Landing Page Shortcut.
How to Share a Sign Up Form Landing Page
Every sign up form has a landing page, so there is nothing to turn on. The Landing Page Link appears once the form has at least one field.
Click Automation in the sidebar.
Click Sign Up Forms.
Open the form.
To check what visitors see, click Preview under Landing Page Link.
Copy the link in the Landing Page Link field.
Click Customize next to the link to change its ending, the same way as a template link.
How to Design a Sign Up Form Landing Page
Open the sign up form.
Click the Landing Page tab.
Fill in the settings you want to use.
Click Save Landing Page.
Landing Page tab settings:
Banner Image - An image across the top of the page.
Page Title - The heading above the form.
Description - Text above the form. Check Hide the description on the thank-you page to hide it once someone submits the form.
Background Image - A repeating image behind the page. Without one, the background is white.
Form Max Width (px) - The widest the form can get.
For a more designed page, build an email template landing page and link it to your sign up form's landing page.
How to Embed a Sign Up Form on Your Website
The embed code places only the form inside a page on your own website, so it matches the rest of your site.
Open the sign up form.
Click View Embed Code.
Copy the embed code.
Paste the code into your web page, or send it to your website admin.
The embed code is an iframe. For help adding it to your site, see our article on embedding a sign up form with an iframe.
Key Notes
Merge tags don't fill in for people who open a landing page link directly, since VipeCloud doesn't know who they are. To send a newsletter with merge tags and also share it as a page, copy the template and remove the merge tags from the copy.
A custom link ending is 4 to 18 characters, uses only letters, numbers, and hyphens, and must be unique.
When you change a link's ending, the old link stops working. Customize it before you share it.
Templates and sign up forms with a landing page can also have a QR code. Use Generate QR Code in Edit Template Details or next to a form's Landing Page Link.
Video Walkthrough
Use the timestamps below to jump to specific sections:
1:05 - Landing page options in VipeCloud
2:48 - Create a landing page from a new email template
4:57 - Turn on a landing page for an existing template
5:43 - Merge tags on landing pages
6:55 - Customize a landing page link
7:36 - Share a sign up form landing page
9:21 - Design a sign up form landing page
10:00 - Embed a sign up form on your website