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How to Connect and Refresh Your Social Accounts

Social accounts are the Facebook Pages, Instagram accounts, LinkedIn pages, and X profiles VipeCloud posts to for you. Here you'll learn how to connect them, choose which Pages to use, and refresh a connection when it expires.

Written by VipeCloud Support

Connecting a social account lets VipeCloud publish your social posts to it. You connect Facebook Pages, Instagram accounts, LinkedIn pages, and X profiles from the Social Accounts page, and the steps are the same on every VipeCloud plan.


How to Connect Facebook and Instagram

Facebook asks which Pages VipeCloud may use before it sends you back. Choose Select All there the first time you connect. It doesn't connect every Page to VipeCloud, it only makes them available, so you won't have to repeat this step when you add a Page later. You pick the Pages and Instagram accounts to connect once you're back in VipeCloud.

  1. In the sidebar, click Community.

  2. Under Social, click Social Accounts.

  3. Click Connect Social Account.

  4. Select Facebook / Instagram from the dropdown.

  5. Log in to Facebook, or continue as the account you're already logged in with.

  6. On each Facebook screen that lists your Pages, click Select All, then click Next.

  7. On the permissions screen, leave every option set to Yes and click Done.

  8. Click OK on Facebook's confirmation.

  9. Back in VipeCloud, check the Pages you want under Select Pages To Connect.

  10. To post to Instagram too, check the accounts you want under Select Instagram Accounts To Connect.

  11. Click Ok.

Each Page and Instagram account shows its original name in muted text under the name VipeCloud uses, which you can edit in the same window. Instagram accounts must be linked to a Facebook Page to appear here. See Instagram Social Sharing Requirements.


How to Connect LinkedIn or X

LinkedIn and X have fewer steps than Facebook. You log in, approve VipeCloud, and you're sent back to the Social Accounts page.

  1. In the sidebar, click Community.

  2. Under Social, click Social Accounts.

  3. Click Connect Social Account.

  4. Select LinkedIn or X from the dropdown.

  5. Log in with your LinkedIn or X credentials.

  6. For LinkedIn, choose the organization pages you want to connect and click OK.


How to Refresh an Expired Facebook or LinkedIn Connection

Facebook and LinkedIn require apps like VipeCloud to be reauthorized every few months as a security measure. Until you refresh an expired connection, posts to that account fail. X connections don't need refreshing.

Refresh From the Social Accounts Page

Each account's row shows how many days are left before it expires, and a Click To Refresh button once it needs refreshing.

  1. In the sidebar, click Community.

  2. Under Social, click Social Accounts.

  3. To see only the accounts that need it, click All Accounts and select Refresh Required from the dropdown.

  4. Click Click To Refresh in the account's row.

  5. Log in to Facebook or LinkedIn and approve VipeCloud again when prompted.

Refresh From the Reminder Email

When a connection expires, VipeCloud emails you a link that opens the Social Accounts page ready to refresh it. For Facebook, the subject is "Please refresh your Facebook/VipeCloud integration".

  1. Open the refresh reminder email.

  2. Click the refresh link in the email.

  3. On the Social Accounts page, click Refresh Facebook Connection or Refresh LinkedIn Connection.

  4. Log in to Facebook or LinkedIn and approve VipeCloud again when prompted.


Key Notes

  • Facebook Groups can't be connected. You can connect Facebook Pages and the Instagram accounts linked to them.

  • The Connect Social Account button is disabled once you reach your plan's limit of social accounts. On plans that allow more, Admins see an Add More Accounts button on the Social Accounts page.

  • If your plan limits logins per network and you've used them all, the button reads Reconnect Social Account.

  • At the bottom of the Social Accounts page, you can turn on email alerts for post errors that require an account refresh, sent to you or to the Facebook account's email.


Video Walkthrough

Use the timestamps below to jump to specific sections:

  • 0:19 - Opening the Social Accounts page and connecting Facebook

  • 0:49 - Choosing Select All on Facebook's Pages screens

  • 1:27 - Leaving the permissions set to Yes and confirming

  • 1:39 - Choosing Pages and Instagram accounts in VipeCloud

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