This guide shows you how to get started with AutoResponders. These are automation triggers that can launch various workflows for you automatically and streamline your sales and marketing processes.
Transcript
Transcript
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hello vipers let's talk about
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autoresponders
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autoresponders are essentially triggers
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that launch automations which include
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emails series texts and contact list
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actions
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in creating an autoresponder is usually
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best done after all the other assets are
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in place so therefore having your email
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templates or series templates text
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templates or any contact lists or signup
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forms you're going to be working with
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having all of that ready
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and then you can lay out the
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autoresponder logic so that the
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automations are ready to go
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and so to get started with
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autoresponders you can go to the left
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navigation menu and click on set on
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autoresponders
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and then
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click the create button to start to
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create it
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uh and then from here you can just work
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from the top down
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step one is choosing the template in
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question step two is going to be the
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item type that is working with you know
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contact list contact or opportunity
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and then step three is choosing the
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trigger itself
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and so uh
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as a first example let's uh let's make
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it so that a series will be launched
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every time a contact is added to a
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specific contact list
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so uh step one you choose a template
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choose email series text or node
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template so we'll choose series
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and then choose the template itself
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next we choose the item type contact
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list contact or opportunity so in this
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case we're working with a contact list
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and then we choose the
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specific contact list
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and then from here we can choose the
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trigger itself
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and just kind of go through these
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triggers that are here
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you can use new contact added
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so it'll launch every time that a new
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contact has been added to that
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monthly recurring send is where you can
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set a specific
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i've set a day of the month that it'll
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be um sent
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and uh and that'll happen every single
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month and then date custom field is
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where you can set a specific date uh for
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when so it'd be like once a year
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basically that it'll uh it'll be sent
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based on a custom field that is set on a
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contact level so a classic version of
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this is a birthday sent you can add your
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contacts birthdays to their contact
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record as a custom field and then an
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email will be sent to them every uh
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every time their birthday comes up
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so for now we're just gonna do new
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contact added
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and this is all set
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save autoresponder and now that has been
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added
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now another type that we should go
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through
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is uh is that of opportunities because
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opportunities work a little bit
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differently so let's um
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let's set it so that a
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uh
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that a an email will be sent
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every single time
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a an opportunity is added to a given
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opportunity stage so this is very much a
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sales automation
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uh that we're that we're setting up here
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and so let's choose a template type
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we'll just choose the email in question
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item type so we're gonna be selecting
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opportunity
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and then we can set all of this right
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here and by the way this is going to be
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the going to the primary contact so if
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you have multiple contacts that are in
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an opportunity it'll only be the primary
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who receives this
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so opportunity stage change
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and here this is going to list out every
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single
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opportunity stage you have so you'll see
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like right there on
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investment pipeline
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or prospecting you know those are the
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actual pipelines and then what you see
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on the left here is the actual stage
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so
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under prospecting let's say
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when
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an opportunity is one
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and um also note here that you can also
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have that primary contact added to a
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contact list so potentially you could
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create a sales automation so that
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a uh a welcome aboard email is sent
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when a deal is won and they also get
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added to the company newsletter
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so you do something like that and have a
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newsletter contact list that's added
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also note right here cancel any existing
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series for opportunity primary contact
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so
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if you have some sort of like you know
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email drip that's been going to them
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this whole time
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and
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it's a moot point now that you've earned
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their business you can have it so that
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existing series are canceled
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let's also look at this right here no
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template for opportunity type only
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and so what this does is it allows you
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to take advantage of some of this
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automation right here that i was just
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discussing
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without them receiving anything new so
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they won't receive that email that i was
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just talking about or anything like that
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instead
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you're just simply able to take
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advantage of the ability to
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have the logic of
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opportunity goes into a certain stage
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and therefore
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a
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therefore they're added to a list and or
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existing series are cancelled
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one last thing to go over
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because this can be a little bit
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confusing to some people
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is
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sign up forms as they pertain to
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or sorry autoresponders as they pertain
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to signup forms
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so
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let's just take a look at
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this right here you'll see that
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autoresponder tab
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under your signup form
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and you can actually create signup forms
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or you can create autoresponders from
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here
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and so um
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what you'll note right here is that this
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step two has already uh been filled out
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and
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if you are creating a
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an autoresponder for
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a given signup form and you're creating
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it from here whatever you have right
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here is actually going to be the correct
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choice because
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uh our system kind of creates or
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considers uh contact lists and signup
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forms is kind of being one of the same
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because after all
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signup forms have
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lists of contacts that are automatically
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or that are added to them and they're
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basically a list of contacts
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you know to themselves so
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what you want to see is contact list
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and the name of the signup form right
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here
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and you're good to go that that this is
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going to be all logic that is applied to
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this given signup form right here
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um
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so just something to consider there
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uh so hopefully this has been helpful if
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you guys have any questions about using
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autoresponders
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absolutely reach out to us and we will
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be more than happy to help